20 Free Game Monetization Tools & Analytics (2025 Edition)

Free analytics for Unity games with player behavior tracking, retention analysis, and revenue monitoring.
Completely FREE for Unity developers

Comprehensive game analytics platform with player progression, monetization tracking, and A/B testing.
Free tier: Up to 100K monthly active users

Google's free analytics for mobile and web games with real-time data and custom events.
Perfect for: Player behavior, retention tracking

100K events/month FREE for advanced user analytics, funnel analysis, and cohort tracking.
Perfect for: User journey analysis, conversion tracking

10M events/month FREE for behavioral analytics, user segmentation, and retention analysis.
Perfect for: Player engagement, feature adoption

Free mobile advertising platform with banner, interstitial, and rewarded video ads.
No setup fees - revenue sharing only

Free ad network for Unity games with video ads, rewarded ads, and mediation.
No minimum requirements

Free ad mediation and direct ad sales platform for mobile games.
Perfect for: Ad optimization, revenue maximization

Free ad mediation and user acquisition platform with advanced optimization tools.
No upfront costs

Free ad network with MAX mediation for mobile game monetization.
Perfect for: Ad revenue optimization, user acquisition

Free video ad network specializing in rewarded video ads for mobile games.
No minimum requirements

Free ad network from Facebook with high-quality ads and advanced targeting.
Perfect for: Social game monetization

Free analytics and monetization tools for Android games with revenue tracking and user insights.
Included with Google Play

Free analytics and monetization tools for iOS games with sales reports and user metrics.
Included with Apple Developer Program

Free analytics and monetization tools for Steam games with player statistics and revenue tracking.
Included with Steam Direct

Free analytics for indie games with download tracking, revenue reports, and player insights.
Perfect for: Indie game developers

Free backend services for game analytics, player data, and monetization features.
Free tier: 100K requests/month

Free game backend with analytics, player data, and monetization tools.
Perfect for: Live game services, player progression

Open source game server with analytics, player data, and monetization features.
Completely FREE - self-hosted

Free SDK for game analytics integration with Unity, Unreal, and other engines.
Perfect for: Custom analytics, game-specific metrics